A short URL redirect is the mechanism behind dynamic QR codes. Instead of encoding the full destination URL, the QR code contains a short URL that redirects to the final destination through a server.
The QR code encodes a compact URL (e.g., useqraft.com/r/abc123). When scanned, the browser hits this URL, the server looks up the destination in its database, logs the scan, and issues an HTTP 302 redirect to the actual page. This keeps the QR code simple while enabling tracking and URL changes.
Change where the QR code points without reprinting.
The redirect server logs each scan with location and device data.
Short URLs produce simpler, easier-to-scan QR patterns.
The redirect adds ~50-100ms. Users don't notice the difference.
The QR code stops working. That's why choosing a reliable provider like useqraft matters.
Some enterprise plans support custom domains. useqraft uses useqraft.com/r/ by default.
Put this knowledge into practice — generate your first QR code in seconds.
Start for free →